Institute of Marketing Management (IMM) Delhi
Institute of Marketing Management (IMM)
Private University
Boys, Girls
Estd 1969
Delhi, Delhi
Institute of Marketing Management (IMM) Delhi - Information
The Institute of Marketing Management (IMM) Delhi is a well-known business school offering management education since its establishment in 1969. It is approved by the All India Council for Technical Education (AICTE) and the Association to Advance Collegiate Schools of Business (AACSB). The institute has been ranked among the top 10 colleges for Sales & Marketing by Times Higher Review.
The institute offers undergraduate and postgraduate management courses. The PGDM course is a 2-year program with specializations in Marketing & Innovation Management, Financial Management, Human Resource Management, Operations Management, Business Analytics & Research, International Business Management, Event Management, Information Technology, and Entrepreneurship Management. For PGDM course admission at IMM Delhi, candidates require a bachelor’s degree with 50% marks and a valid score in CAT, MAT, XAT, GMAT, or CMAT. The IMM Delhi PGDM course fee is INR 10.80 Lakhs, and the BBA course fee is INR 4.95 Lakhs.
The IMM Delhi PGDM course admission process requires candidates to submit the online application form before the Group Discussion and Personal Interview (GD/PI) rounds. Shortlisted students are evaluated based on academic performance, entrance scores, and personal interviews. The IMM Delhi placement record is strong, with the highest package secured at INR 21 LPA (international) and INR 19.35 LPA (domestic). The average package is INR 8.5 - 9.5 LPA. In IMM Delhi PGDM course placement top recruiters include Flipkart, Reliance, HDFC Bank, ICICI Bank, Deloitte, TCS, Amazon, Wipro, and Infosys.
The Institute of Marketing Management Delhi campus offers modern facilities like hostels, a library, a sports complex, labs, a cafeteria, medical facilities, Wi-Fi, smart classrooms, an auditorium, and a green pollution-free environment. The JJ Foundation scholarship supports meritorious students in the PGDM program. The alumni network in college consists of over 20,000 professionals worldwide, contributing as mentors, recruiters, and industry leaders.
Institute of Marketing Management (IMM) Delhi - Courses & Fees
Institute of Marketing Management Delhi offers undergraduate and postgraduate college courses in Management. The college course duration for the BBA course is 3 years, while the PGDM course duration is 2 years. Students can apply for the IMM Delhi PGDM course admission through accepted entrance exams like CAT, MAT, XAT, GMAT, and CMAT.
The college provides a variety of college course specializations for both BBA and PGDM. The BBA course at institute includes specializations such as Marketing & Innovation Management, International Business Management, Financial Management, Human Resource Management, Business Analytics & Research, and Information Technology. The eligibility for BBA is passing 10+2 from a recognized board. For the BBA course, the first-year fee is INR 1.70 Lakhs, the second-year fee is INR 1.65 Lakhs, and the third-year fee is INR 1.60 Lakhs. The total BBA course fee is INR 4.95 Lakhs.
For the PGDM course admission at IMM Delhi, specializations include Marketing & Innovation Management, Financial Management, Human Resource Management, Operations Management, Business Analytics & Research, International Business Management, and Entrepreneurship Management. The IMM Delhi admission criteria for the PGDM course require a minimum of 50% in graduation along with an entrance exam score.
The IMM Delhi PGDM course fee includes a registration fee of INR 75,000 at the time of admission. The first installment is INR 3.50 Lakhs followed by the second installment of INR 2.50 Lakhs. The third installment is INR 2.25 Lakhs and the fourth installment is INR 1.80 Lakhs. The total IMM Delhi PGDM course fee amounts to INR 10.80 Lakhs.
Detailed information about IMM Delhi PGDM, BBA, course fee, admission criteria, specialization, duration, and entrance exam is given in the table below:
Institute of Marketing Management (IMM) Delhi - BBA
- Course Type: Degree
- Accepted Entrance Exams: -
BBA - Specialization |
|||
|---|---|---|---|
Specialization |
Eligibility |
Fees |
Explore |
| Information Technology | 10 + 2 | INR 4.95 Lakhs |
|
| Business Analytics & Research | 10 + 2 | INR 4.95 Lakhs |
|
| Human Resource Management | 10 + 2 | INR 4.95 Lakhs |
|
| Financial Management | 10 + 2 | INR 4.95 Lakhs |
|
| International Business Management | 10 + 2 | INR 4.95 Lakhs |
|
| Marketing & Innovation Management | 10 + 2 | INR 4.95 Lakhs |
|
Institute of Marketing Management (IMM) Delhi - PGDM
- Course Type: Diploma
- Accepted Entrance Exams: CAT, MAT, XAT, GMAT, CMAT
PGDM - Specialization |
|||
|---|---|---|---|
Specialization |
Eligibility |
Fees |
Explore |
| Entrepreneurship Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| International Business Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| Business Analytics & Research | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| Operation Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| Human Resource Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| Financial Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
| Marketing & Innovation Management | 50% in Graduation + Entrance Exam Score | INR 10.80 Lakhs |
|
Institute of Marketing Management (IMM) Delhi Admission Process
Institute of Marketing Management Delhi follows a structured admission process 2025 for its courses. The institute offers a BBA course with a duration of three years and a PGDM course with a duration of two years. For the IMM Delhi PGDM course admission, candidates must appear for accepted entrance exams like CAT, MAT, XAT, GMAT, and CMAT.
Admission for the IMM Delhi PGDM course require a bachelor's degree with a minimum of 50% aggregate marks. The PGDM course admission process at IMM Delhi evaluates candidates based on entrance exam scores, group discussions, personal interviews, and academic performance. The final selection is based on multiple parameters, and candidates meeting the criteria receive admission offers. The IMM Delhi PGDM course fee is INR 10.80 Lakhs, which includes multiple installments.
The application form for the college must be filled out by eligible candidates. The admission form for 2025 will be available for submission before the selection process begins. The selection process includes a Group Discussion and Personal Interview. Shortlisted candidates will receive an admission offer within seven working days.
Detailed information about IMM Delhi PGDM & BBA course admission process is given in the table below:
Institute of Marketing Management (IMM) Delhi - Scholarships
Institute of Marketing Management Delhi provides scholarships to help students manage their education costs. These scholarships are awarded based on merit, financial need, and entrance exam scores. The college scholarship amount varies, reducing the overall fee burden for eligible students.
Students with high scores in CAT, MAT, XAT, or CMAT can apply for merit-based scholarships. Need-based scholarships support students facing financial challenges, covering up to 50% of tuition fees. College scholarship criteria require students to have a strong academic record and meet specific score thresholds.
For the PGDM course admission, IMM Delhi offers the Merit Cum Means Cash Scholarship. The college scholarship amount ranges from INR 30,000 to INR 60,000, distributed across semesters. Scholarships are given on a first-come, first-serve basis. The college scholarship for the course helps deserving students reduce their financial burden.
The institute also assists students with education loans. Partnered banks provide loans at low interest rates with flexible repayment options. Some banks offer collateral-free loans, making higher education more accessible.
Detailed information about Institute of Marketing Management Delhi scholarships is given in the table below:
Institute of Marketing Management (IMM) Delhi - Placements
Institute of Marketing Management Delhi PGDM course placement record is excellent. The college placement process is well-structured to ensure students get the best opportunities. IMM Delhi PGDM course placement record is excellent, with a history of successful placements across different sectors.
In IMM Delhi PGDM course placement, the highest package for international roles has reached INR 21 LPA, while the highest domestic package stands at INR 19.35 LPA. The average package for IMM Delhi PGDM course placement ranges between INR 9 to 9.5 LPA, showing strong industry demand for graduates.
IMM Delhi PGDM course top recruiters include Flipkart, Reliance, HDFC Bank, ICICI Bank, Deloitte, TCS, Amazon, Wipro, and Infosys. These companies offer roles in marketing, finance, HR, and operations. The IMM Corporate Resource Centre (IMM-CRC) plays a key role in the placement process. It collects student interest for each job description and ensures smooth recruitment. IMM-CRC organizes pre-recruitment talks to help students understand job offers and career prospects. It also provides soft skill training, including ATS-enabled CV preparation.
Detailed information about IMM Delhi PGDM course placement is given in the table below:
Institute of Marketing Management (IMM) Delhi - Accreditations and Rankings
Institute of Marketing Management Delhi was established in 1969 with a vision to promote marketing and management education in India. Founded by Dr. Jagjit Singh, a pioneer in the field, the college has been shaping future business leaders for over 56 years. The institute offers PGDM and BBA courses approved by All India Council for Technical Education (AICTE). The college also has membership of Association to Advance Collegiate Schools of Business (AACSB).
The college was listed among the Top 10 Sales & Marketing Colleges in India by Higher Education Review. Additionally, it received awards such as "Best Business School with Excellent Placement Record of the Year" and "India's Inspirational Brands & Leaders." The college also receive awards such as the Excellence in Digital Education and Innovation and Outstanding Performance in Virtual Knowledge Delivery during the Pandemic.
Detailed information about Institute of Marketing Management Delhi accreditations and rankings is given in the table below:
Institute of Marketing Management (IMM) Delhi - Campus Facilities & Infrastructure
Institute of Marketing Management Delhi has a modern campus with excellent facilities. The college campus is designed to provide a comfortable and productive environment. It includes a hostel, library, sports complex, labs, cafeteria, medical facilities, Wi-Fi campus, auditorium, smart classrooms, convocation center, advanced design and simulation studio, and a green pollution-free campus.
The college infrastructure supports learning with a well-established library with books and journals. The hostel facilities are well-furnished, available for both boys and girls, with options for single, double, and triple seater rooms with AC/Non-AC. The dining facilities include a mess and cafeteria serving healthy and nutritious food.
The college facilities include a sports complex with badminton, basketball, tennis, snooker, boxing, chess, and carrom. There are well-equipped labs, including a medical lab and a state-of-the-art artificial intelligence lab. The auditorium hosts various events, while smart classrooms and an advanced design and simulation studio enhance learning. The Wi-Fi campus ensures seamless internet access.
Institute of Marketing Management Delhi provides medical emergency support for students. The green pollution-free campus offers a fresh and healthy atmosphere. The hostel fees range from INR 1 Lakhs – 1.50 Lakhs per year, depending on accommodation type.
Detailed information about Institute of Marketing Management Delhi campus facilities & infrastructure is given in the table below:
Institute of Marketing Management (IMM) Delhi - Alumni
The Institute of Marketing Management Delhi has a strong college alumni network with over 20,000 members worldwide. Since 1969, the college Alumni Association has connected graduates, providing mentorship, career guidance, and professional collaborations. Many college alumni have become successful entrepreneurs and industry leaders.
The college alumni benefits include networking, job placements, and recruitment opportunities. Alumni serve as mentors and recruiters, helping fresh graduates. Various college alumni events like meetups, panel discussions, and industry workshops support career growth. Notable alumni of the college include Ms. Sanju Khatri (Consulting Director, Omdia Distribution, USA), Mr. Abhishek Dhaniwal (Procurement Manager, Orange Business Service, Norway), Mr. Abhijit Mukherjee (Data Analytics Manager, MRM, UAE), Ms. Shalet George (SVP, Bank of America, USA), and Mr. Gurjit Singh (GM & Head - International Distribution, Times Network, USA).
Some notable alumni of Institute of Marketing Management Delhi is given in the table below:
Institute of Marketing Management (IMM) Delhi - FAQs (Frequently Asked Questions)
What is the PGDM course fee at IMM Delhi?
What is the BBA course fee?
The total BBA course fee at the college is INR 4.95 Lakhs. The first-year fee is INR 1.70 Lakhs, the second-year fee is INR 1.65 Lakhs, and the third-year fee is INR 1.60 Lakhs.
What are the specializations offered in the PGDM course?
The PGDM course at the college offers specializations in Marketing & Innovation Management, Financial Management, Human Resource Management, Operations Management, Business Analytics & Research, International Business Management, and Entrepreneurship Management. The IMM Delhi PGDM course total fee is INR 10.80 Lakhs.
What are the specializations available in the BBA course?
The BBA course at the college offers specializations in Marketing & Innovation Management, International Business Management, Financial Management, Human Resource Management, Business Analytics & Research, and Information Technology.
What is the eligibility criteria for the PGDM course at IMM Delhi?
For PGDM course admission at IMM Delhi, candidates must have a Bachelor's degree in any discipline with a minimum of 50% aggregate marks from a recognized university. Candidates in their final year of graduation can also apply. Admission is based on entrance exam scores from CAT, MAT, XAT, GMAT, or CMAT, followed by a selection process that includes group discussions and personal interviews.
What is the admission process for the PGDM course at Institute of Marketing Management Delhi?
The admission process for the PGDM course at the college includes multiple stages. Candidates must have a bachelor's degree with at least 50% marks from a recognized university. The accepted entrance exams for PGDM admission include CAT, MAT, XAT, GMAT, and CMAT. Applicants need to submit the application form along with required documents. Based on entrance exam scores, eligible candidates are shortlisted for Group Discussion and Personal Interview. The final selection is based on overall performance in academics, entrance exam scores, GD, PI, and other evaluation criteria. The total fee for the PGDM course at IMM Delhi is INR 10.80 Lakhs.
Does the college offer scholarships and financial aid?
Yes, the college provides college scholarships based on merit, financial need, and entrance exam scores. The scholarship amount ranges from INR 30,000 to INR 60,000 for PGDM students. Eligibility requires at least 60% in 10th and 12th and 50% in graduation. Scholarships are first-come, first-serve, and only one can be availed. The institute also offers student loan options with low interest and flexible repayment.
What is the placement record of IMM Delhi for the PGDM course?
IMM Delhi PGDM course placement record is excellent, with top companies recruiting students every year.
What is the highest and average package in IMM Delhi PGDM course placement?
In IMM Delhi PGDM course placement, the highest package for international roles is INR 21 LPA, while the highest domestic package is INR 19.35 LPA. The college course placement average package ranges between INR 9 to 9.5 LPA.
Which companies are the top recruiters at the college?
In IMM Delhi PGDM course placement drive top recruiters include Flipkart, Reliance, HDFC Bank, ICICI Bank, Deloitte, TCS, Amazon, Wipro, and Infosys. Many other leading companies also visit the campus for placements.
How does the college prepare students for placements?
The college Corporate Resource Centre (IMM-CRC) organizes pre-recruitment talks, provides soft skill training, and helps students prepare ATS-enabled CVs.
Does the college provide hostel facilities?
Yes, the college offers well-furnished hostels for boys and girls with single, double, and triple seater options (AC/Non-AC). Hostel fees range from INR 1 Lakhs – 1.50 Lakhs per year.
What facilities are available at Institute of Marketing Management Delhi?
The college has a hostel, library, sports complex, labs, cafeteria, medical facilities, Wi-Fi campus, auditorium, smart classrooms, convocation center, advanced design and simulation studio, and a green pollution-free campus.
Does Institute of Marketing Management Delhi have sports and medical facilities?
Yes, the campus has a sports complex with badminton, basketball, tennis, snooker, boxing, chess, and carrom. It also provides medical emergency support for students.
How does the college alumni network help graduates?
The college alumni network helps graduates by providing mentorship, career guidance, job opportunities, and professional connections. Alumni support each other through networking events, industry workshops, and recruitment programs, creating a strong community for career growth.
What is the purpose of the Summer Internship Project and Capstone Project?
The Summer Internship Project is a two-month industry exposure where students gain practical experience in their specialization, graded on work done, outcomes, and analytical tools. A structured report is submitted. The Capstone Project in the final semester involves research on situational analysis, problem formulation, methodology, data analysis, and conclusions, enhancing industry readiness and problem-solving skills.
What are the benefits of the international certification programs offered by EU Global for IMM Business School students?
The college students can earn globally recognized certifications that enhance their professional credibility and employability. These programs offer an international perspective, learning from global faculty, and networking with industry leaders. The certifications are LinkedIn shareable and verifiable, boosting career visibility. Students also gain exclusive alumni status with EU Global, opening doors to lifelong networking and career opportunities.
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